GTA VI Merch Leak: The Most Unusual Items Found in Rockstar Store Data

A batch of GTA VI product listings includes a Zippo, a Burger Shot leather lunch bag, sports gear and a mysterious Vice City Collection. Here are the items that caught our eye.

By _Ghillie ·

A batch of Grand Theft Auto VI products has appeared in data used by the Rockstar Games Store. There are plenty of T-shirts and hats in the list, but the more unusual entries give us a better idea of how far the potential merchandise range could go.

These are product listings, not a full merchandise announcement. Most do not yet show a public product page, image or price, and Rockstar has not confirmed when the items will go on sale.

1. The Goodtime State – Vice City Collection

The biggest mystery is Grand Theft Auto VI: The Goodtime State – Vice City Collection. Its listing describes a physical pre-order, limits purchases to one per customer and gives it a November 19, 2026 release date.

Could it be a collector’s box, perhaps even one with a GTA VI game code? Possibly. The listing gives no description or contents, so there is no confirmation that it includes the game. It could also be a separate collection of physical merchandise.

2. A Burger Shot leather lunch bag

Among the most distinctive entries is a Burger Shot leather lunch bag. It takes a brand from GTA’s world and turns it into something you could actually carry around. The name is wonderfully specific, although we’ll have to wait for an image to see what it looks like.

3. A GTA VI Zippo and money clip

The list also includes a GTA VI Zippo and a GTA VI money clip. They stand out from the clothing as smaller collectible accessories. Their designs and prices are not shown in the listings.

4. Manatees sports gear

Two more unexpected finds are a Manatees football and a boxed VI basketball. Alongside the Manatees cap elsewhere in the list, the football suggests Rockstar may be building merchandise around the fictional teams and brands of GTA VI, as well as the game’s main logo.

5. Vice City bumper sticker and lobster claw keychain

For smaller pieces of Vice City flair, the listings include an “I ♥ VC” bumper sticker and a GTA VI lobster claw keychain. The bumper sticker feels especially suited to GTA’s setting. The keychain’s name is intriguing, but without an image, its design remains a mystery.

The variety is what makes this discovery interesting. If these listings turn into products, GTA VI’s merchandise could extend well beyond logo clothing. The Vice City Collection remains the one to watch: its name and pre-order status raise the biggest questions, but only an official reveal will tell us what buyers would actually receive.

Source: Rockstar Games Store product data